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Celebrating 200 Years of Royal Doulton and the iconic brand’s collaboration with six internationally renowned artists and designers, the projects* were tasked with hosting an ultra-premium sit-down dinner for 200 influential guests.
The resulting highly-styled event showcased the iconic British brand’s strong cultural heritage, highlighted each artist and designer’s respective stories, whilst changing the perception of Royal Doulton in the eyes of key players in the design world.
An 8-minute content piece celebrating Royal Doulton’s heritage was specially commissioned for the event and has since gone global, being played in retail stores across the USA and UK and reaching hundreds of thousands of consumers world-wide.
Guests on the night left with a rich knowledge of the brand and its history and genuine excitement for the brand’s future. RD200 was a strategically executed event that positioned Royal Doulton as a global leader in contemporary design.